And there went out to him all the land of Judaea, and they of Jerusalem, and were all baptized of him in the river of Jordan…
In one word, it was "reality." In an age of hollowness and hypocrisy never equalled before or since, such a characteristic was bound to startle men and arrest their attention. The Baptist, if anyone, practised what he preached. His protest against sin was embodied by his example. Take a single illustration from his habit and dress. He came to denounce luxury and soft clothing and sumptuous fare, and he was a living example of the austerity which he called for.
(H. M. Luckock, D. D.)
Parallel VersesKJV: And there went out unto him all the land of Judaea, and they of Jerusalem, and were all baptized of him in the river of Jordan, confessing their sins.